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Silica retail outlet was built up in Dubai in 2002 by Samim Group taking after years of experience of its proprietors in wholesale and dissemination of tabletop things especially dishes in the locale. Silica technique was to cover home and kitchen needs of end-clients in the most ideal routes with magnificent administration. Silica began as a multi-marked store showcasing Samim bunch association with legitimate brands in china, for example, Soga from Japan, table top of Luminarc from France, and gem product from Europe. Silica was among the principal retails outlets in UAE offering a complete scope of home and kitchen under one rooftop in loose shopping climate and individual client administration, and soon it turned into a looked for area by family unit. Silica finished its items range step by step taking after suits of the business sector fast development and its client's yearning. In year 2007, it began offering its own particular image in beverage product, giftware, and supper product. This was when Silica Home as an item mark came to be known and soon got to be top offering brand in Silica outlets and additionally enter chain stores in the Emirates and past.