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We connect people, products and ideas from around the globe through our year-round calendar of international trade fairs, blockbuster consumer shows and prestigious international conferences. The Dubai World Trade Centre has played a pivotal role in the growth of international trade for the Middle East, ever since our inauguration in 1979. Then, it was through the landmark 39-storey Sheikh Rashid Tower. Today we are the region’s largest purpose-built complex for events and exhibitions. The epicentre for business tourism in the region, we power the MICE sector through our size, resources, diversity of calendar and scale of events. As well as connecting people through the events we host, we play a major role within Dubai’s economy, attracting revenue for the city’s sights, restaurants and hotels. Each year, DWTC events create more than 25,000 jobs or 36,000 including ancillary sectors that benefit from our events. We continue to be driven by our role, not just in Dubai’s past but also in its future and to challenge ourselves to create even better experiences for all our clients, exhibitors and visitors.